This project, created with Sid Lee, was an anthem video for National Bank that told three customer stories. We shot in Cape Town, South Africa, in January because bees played an important role in the narrative, and we needed to capture them during their active season.

The video has a dreamlike, slightly abstract feel, following the stories of an entrepreneur making honey from bee hives, a new media startup, and a Canadian immigrant moving her family far from home. Each story was crafted to reflect different journeys and experiences in a way that felt relatable. It was a rewarding project to work on, and I’m grateful to have been part of it.